Why Your Net Profit Isn’t What You Think
Date: 8/27/2026
Time: 10:00 AM - 11:00 AM (EDT)
Registration Deadline: 8/26/2026 5:00 PM (EDT)
Fee: No Fee
Point of Contact: Diane McFarland
Program Format: Online Meeting (Live)
Training Topics: Cash Flow Management
Description: If your P&L says you’re profitable, but your bank account tells a different story, this workshop is for you. This webinar is designed for established business owners who are growing revenue, reviewing financial reports, and still feeling pressure around cash, income, or scale. What You’ll Learn: -Why the net profit number on your P&L doesn’t reflect what you actually keep -How banks, investors, and buyers really evaluate profitability -The difference between paper profit and real owner cash flow -How millionaire owners benchmark their numbers correctly What You’ll Do Live: You’ll see a live benchmarking demo using real industry data. At the end of the session, you’ll be able to benchmark your own business against others of your size and in your trade. What You’ll Walk Away With: -Clarity on why your profit doesn’t feel real -A benchmarked comparison against industry peers -A new lens for evaluating financial success -A clear understanding of what number actually matters Live Bonus Attendees who join live will have access to a live Q&A and hot seat benchmarking. The replay will be available, but live participation unlocks the full experience.
Presenter, Patrick Shurney; 3P Consulting
Registration Policies:
Registration and Fees: Payment of seminar fees may be made by check, money order or credit card. Payment must be received to guarantee your space in an event. You may receive special payment instructions by email once you register to the event
Refund Policy: If you wish to request a refund, please contact the conference organizer listed above to discuss. You may also elect to send a substitute in your place. If the event is cancelled, all fees will be returned.
Special Accommodations: In accordance with the American Disabilities Act and state law, you may request accommodations due to a disability by contacting the event organizer listed above. Advance notice may be necessary for some accommodations. Registration must be paid prior to accommodation requests.